James Fang
Klaviyo
James Fang
James Fang is the director of product marketing at Klaviyo, where he leads go-to-market strategies for data and analytics products. He focuses on helping customers unlock the full potential of their data through actionable insights and personalized experiences. Based in San Jose, CA, James enjoys traveling around the world and spending time with his wife and three children.
Posts by this author
James Fang
Feb 14, 2025
Why standalone CDPs are a relic of the past—and what you should consider instead

Discover why a customer data platform (CDP) is essential, how traditional CDPs fail at personalization, and why the future lies in an embedded CDP.

James Fang
Feb 14, 2025
Less content chaos with Klaviyo's Universal Content API

Klaviyo’s Universal Content offers developers and tech partners a way to create, read, update, and delete universal content blocks programmatically. 

James Fang
Jan 22, 2025
Unlock more conversions

Boost your brand’s insights with Klaviyo Extended ID and Shopify Pixel Sync. Capture 5-10% more events, transforming anonymous activity into actionable data for better performance.